Blog
Notes on designing products people keep using.
UX audits, dashboards, onboarding flows, and what we learn shipping them.
Design QA: what to check before a release ships
There is a gap between the file a designer hands over and the thing that reaches a user, and almost nobody owns it. The design is signed off,…
12 questions to ask a UI/UX studio before you sign
Most design proposals are read for the price and the timeline. The parts that decide whether the project works are usually not in the document at all, and…
What SaaS dashboard design costs in India, and what changes the number
Nobody really asks what a dashboard costs. They ask what their dashboard costs, and then get an answer about somebody else’s. We are not going to publish a…
Top 10 SaaS product design agencies in India (2026)
“SaaS product design” covers two very different jobs. One is making a marketing site and a sign-up flow look convincing. The other is designing the screens a paying…
Top 7 UI/UX design agencies in Ahmedabad (2026)
Ahmedabad has more software companies than any other city in Gujarat, a deep bench of engineers, and a steady supply of founders out of its design and management…
Top 6 UI/UX design agencies in Surat (2026)
Search for a UI/UX design agency in Surat and most of what comes back is not a Surat agency. It is a location landing page: the same template,…
Designing for a ₹8,000 Android phone: the constraints nobody designs for
Most product design happens on a machine that costs more than the phone the user is holding, on office broadband, with a data allowance nobody thinks about. A…
Multi-role EdTech products: student, teacher, parent and admin in one system
An education product usually has four kinds of people in it. A student who is learning. A teacher or tutor who is teaching and getting paid. A parent…
Where features go to die: designing the settings section of a SaaS product
Settings is the kitchen drawer that holds batteries, takeaway menus and a spare key to a house you sold. Nothing in it was put there deliberately. Everything in…
Alert and notification design for operations dashboards: what deserves a red badge
Every operations dashboard starts with one red badge and ends with nine. The first was earned. The rest arrived because red is the fastest way to make a…