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Product design

Writing on designing SaaS products, dashboards and the internal tools people use all day, drawn from work we have shipped.

Product design

Design QA: what to check before a release ships

There is a gap between the file a designer hands over and the thing that reaches a user, and almost nobody owns it. The design is signed off,…

11 Sep 2026 · 6 min read
Product design

12 questions to ask a UI/UX studio before you sign

Most design proposals are read for the price and the timeline. The parts that decide whether the project works are usually not in the document at all, and…

10 Sep 2026 · 6 min read
Product design

What SaaS dashboard design costs in India, and what changes the number

Nobody really asks what a dashboard costs. They ask what their dashboard costs, and then get an answer about somebody else’s. We are not going to publish a…

10 Sep 2026 · 7 min read
Product design

Top 10 SaaS product design agencies in India (2026)

“SaaS product design” covers two very different jobs. One is making a marketing site and a sign-up flow look convincing. The other is designing the screens a paying…

10 Sep 2026 · 8 min read
Product design

Top 7 UI/UX design agencies in Ahmedabad (2026)

Ahmedabad has more software companies than any other city in Gujarat, a deep bench of engineers, and a steady supply of founders out of its design and management…

10 Sep 2026 · 9 min read
Product design

Top 6 UI/UX design agencies in Surat (2026)

Search for a UI/UX design agency in Surat and most of what comes back is not a Surat agency. It is a location landing page: the same template,…

10 Sep 2026 · 9 min read
Product design

Designing for a ₹8,000 Android phone: the constraints nobody designs for

Most product design happens on a machine that costs more than the phone the user is holding, on office broadband, with a data allowance nobody thinks about. A…

10 Sep 2026 · 8 min read
Product design

Where features go to die: designing the settings section of a SaaS product

Settings is the kitchen drawer that holds batteries, takeaway menus and a spare key to a house you sold. Nothing in it was put there deliberately. Everything in…

10 Sep 2026 · 8 min read
Product design

Alert and notification design for operations dashboards: what deserves a red badge

Every operations dashboard starts with one red badge and ends with nine. The first was earned. The rest arrived because red is the fastest way to make a…

10 Sep 2026 · 8 min read
Product design

Designing role-based dashboards: what an admin sees that a viewer doesn’t

Most products get their roles from the backend. Someone defines admin, manager and viewer in a permissions table, the API returns a 403 for anything a viewer should…

10 Sep 2026 · 8 min read